The SEO Guy https://www.theseoguy.co.nz WordPress SEO NZ - WP Search Engine Optimisation Sat, 03 Jun 2017 05:03:54 +0000 en-US hourly 1 https://wordpress.org/?v=4.8 Have Your Google Rankings Dropped in Feb 2017? https://www.theseoguy.co.nz/google-rankings-dropped-feb-2017/ https://www.theseoguy.co.nz/google-rankings-dropped-feb-2017/#respond Sat, 04 Feb 2017 09:55:48 +0000 https://www.theseoguy.co.nz/?p=2629 A number of reputable SEO authorities report a great deal of ranking turbulence from 1 Feb 2017. They attribute that to Google implementing new mechanisms to detect and discount Private Blog Network links. As a general rule, any aggressive link building efforts are high-risk.

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Evaluating SEO Proposals https://www.theseoguy.co.nz/evaluating-seo-proposals/ https://www.theseoguy.co.nz/evaluating-seo-proposals/#respond Sun, 23 Oct 2016 02:59:39 +0000 https://www.theseoguy.co.nz/?p=2596 When evaluating SEO proposals, the hardworking small business owner is often far too trusting, and blissfully unaware of "current best practice." Instead, they accept the salesman's assurances, and award their trust... They remain optimistic that their faith will be rewarded by an ethical approach to a complex task, and...

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Brute Force Login & DDoS Attacks – Shared & VPS Hosting https://www.theseoguy.co.nz/ddos-attacks-brute-force-login-attacks-vps-hosting/ https://www.theseoguy.co.nz/ddos-attacks-brute-force-login-attacks-vps-hosting/#respond Fri, 18 Sep 2015 06:48:28 +0000 http://www.theseoguy.co.nz/?p=331 Malicious attacks on your website are usually designed to hurt your business by making your site slow, unreliable or unavailable for extended periods of time. This can be done via DDos (distributed denial of service) attacks and prolonged Brute Force Login...

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10 WordPress Search Engine Optimisation Tips https://www.theseoguy.co.nz/10-wordpress-search-engine-optimisation-tips/ https://www.theseoguy.co.nz/10-wordpress-search-engine-optimisation-tips/#respond Tue, 07 Jul 2015 06:03:48 +0000 http://www.theseoguy.co.nz/?p=316 The world of SEO has changed rapidly and dramatically in the past couple of years. SEO now encompasses several issues that many site owners have yet to come to grips with. Mobile friendly and responsive design, HTML5, SSL / HTTPS security and and page load speed...

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How to Secure WordPress Against Hacking https://www.theseoguy.co.nz/how-to-secure-wordpress-against-hacking/ https://www.theseoguy.co.nz/how-to-secure-wordpress-against-hacking/#respond Tue, 07 Jul 2015 02:06:45 +0000 http://www.theseoguy.co.nz/?p=312 Over the past year there has been an unprecedented flurry of hacking activity worldwide. A massive botnet emanating from former Eastern Bloc countries has been specifically targeting WordPress and other CMS systems with a view to accessing administrative accounts. On top of that, there have been widespread brute force attacks targeting Cpanel hosting accounts, along […]

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Page Load Speed Seo https://www.theseoguy.co.nz/how-to-speed-up-website-page-load-time/ https://www.theseoguy.co.nz/how-to-speed-up-website-page-load-time/#respond Fri, 21 Nov 2014 06:55:54 +0000 http://www.theseoguy.co.nz/?p=254 Page load speed SEO is of of the many factors that affect website performance on all websites. How to speed up website page load times became very important when Google began considering this aspect as part of the ranking processes. On that basis alone, trimming bloatware from your WordPress and other CMS installations makes sense! […]

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How to Migrate a Website – Change Hosting & Server https://www.theseoguy.co.nz/how-to-migrate-a-website-change-hosting-server/ https://www.theseoguy.co.nz/how-to-migrate-a-website-change-hosting-server/#respond Sat, 31 Aug 2013 04:29:03 +0000 http://www.theseoguy.co.nz/?p=183 Need to migrate a website to a new server as part of a change of hosting provider? Domain / website migration can be a complicated procedure the first time you need to do it, and this guide is aimed at de-mystifying the process… Primarily focused on how to migrate a WordPress website to a new […]

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When Does Starting Over with a New Domain Make Sense? https://www.theseoguy.co.nz/how-to-switch-to-a-new-domain/ https://www.theseoguy.co.nz/how-to-switch-to-a-new-domain/#respond Fri, 09 Aug 2013 21:38:40 +0000 http://www.searchsmiths.co/?p=1742 Over years of operation, websites pick up a lot of baggage in the links department. Google’s Penguin algorithm seems to take no account of links accumulated on your website prior to this becoming an offence against their terms of service. If you innocently built links in the sure and certain knowledge that it was ok […]

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The Age of Search Engine De-optimisation? https://www.theseoguy.co.nz/the-age-of-search-engine-de-optimisation/ https://www.theseoguy.co.nz/the-age-of-search-engine-de-optimisation/#comments Mon, 24 Jun 2013 05:39:14 +0000 http://www.searchsmiths.co/?p=1731 Over the past year, Google has pretty much set about eliminating any competitive advantages other than the quality of the on-page content itself… They seem intent on levelling the playing field to the point that those who previously had aces up their sleeves now gain no advantage whatsoever. Moreover, playing an ace from a sleeve […]

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Language, Linguistics, Semantics & Search https://www.theseoguy.co.nz/language-semantics-and-search/ https://www.theseoguy.co.nz/language-semantics-and-search/#respond Tue, 21 May 2013 01:56:18 +0000 http://www.comauth.co.nz/?p=1328 Search engines primarily work with words in text content… By definition, they know a lot about the semantics of natural language, about meanings and relationships between words. Various patented techniques analyse the text content across your website in ever more complex ways to assess; what your website is about its relevance to various search queries its […]

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