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Evaluating SEO Quotes

When evaluating SEO proposals, the hardworking small business owner is often far too trusting, and blissfully unaware of “current best practice.” Instead, they accept the salesman’s assurances, and award their trust… They remain optimistic that their faith will be rewarded by an ethical approach to a complex task, and…

Best Practices for Web Redesign

Redesign an Existing Website

Website redesign best practices takes account of the current SERPs status. A careful web redesign proposal assesses and factors the good and bad elements of the original site into the rebuild process. Contact The SEO Guy for prompt professional advice!

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How to: Website Migration Service – New Hosting & Server

Need website migration services to shift your website to a new server as part of a change of hosting provider? Domain / website migration can be a complicated procedure the first time you need to do it, and this guide is aimed at de-mystifying the process… Primarily focused on how to migrate a WordPress website …

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10 WordPress Search Engine Optimisation Tips

The world of SEO has changed rapidly and dramatically in the past couple of years. SEO now encompasses several issues that many site owners have yet to come to grips with. Mobile friendly and responsive design, HTML5, SSL / HTTPS security and and page load speed…

Stop WordPress being hacked

How to Secure WordPress Against Hacking

Over the past year or two there has been an unprecedented flurry of hacking activity worldwide. A massive botnet emanating from former Eastern Bloc countries has been specifically targeting WordPress and other CMS systems with a view to accessing administrative accounts. On top of that, there have been widespread brute force attacks targeting Cpanel hosting …

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SEO DE-Optimisation

SEO Optimization vs Over-Optimisation

Google’s influence over SEO optimization has forced consideration of over-optimisation issues. They set about eliminating any competitive advantages other than the quality of the on-page content itself… They seem intent on levelling the playing field to the point that those who previously had aces up their sleeves now gain no advantage whatsoever. Moreover, playing an …

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Language, Linguistics, Semantics & Search

Semantic search is important because search engines primarily work with words with in text content elements… By definition, they know a lot about the semantics of natural language, about meanings and relationships between words. Various patented techniques analyse the text content across your website in ever more complex ways to assess; What your website is …

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Overview of Search Engine Optimization

Launching a Non-Optimised Website Tens of thousands of websites are unleashed annually. If there’s one thing they have in common, it’s a desire to successfully draw in visitors and achieve a positive outcome. Be it more readers, increased sales or bookings etc. Website development / design and SEO are related but distinctly different aspects of …

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